Case Study · Website · Online courses
VK Magic is an online magic academy run by magician Vicky Krish, teaching card magic, coin tricks, close-up and mentalism through video lessons. Liftup Technologies built the website, where students buy single tricks, enrol in structured programs and shop for magic props.

The Brief
What VK Magic Needed
Learning real magic in India used to mean grainy clips and guarded secrets. VK Magic wanted an academy that feels as polished as the best international platforms, sells individual tricks and full programs, and stocks the props students need to perform.
Objectives
- A premium, theatrical feel. A site that feels like stepping into a magic show, not a generic course marketplace.
- A clear learning path. Programs that take students from beginner to professional, plus a dedicated mentalism track.
- Three ways to buy. Single tricks, full programs and physical props, all in one cart.
The Challenge
What We Had to Solve
Selling something you can’t see yet
Visitors had to feel the quality of the lessons before buying.
Mixed products
Digital tricks, multi-level programs and physical props all had to sit together naturally.
Trust for a new platform
Students needed reasons to believe this academy is worth paying for.
Our Solution
What We Built
A cinematic design
Deep red and gold, theatre-style artwork for every trick and program, and a bold hero that sets the tone.
A structured catalogue
Single tricks with ratings and prices, programs by level from Beginner to Professional and Mentalist, and a props shop.
Reasons to believe
The academy’s story, working-professional teachers, multi-angle 4K lessons and student reviews, with instant access and email or WhatsApp confirmation on purchase.
The Outcome
Results
VK Magic now has an academy website that looks the part and sells every kind of product it offers.
- One home for learning and buying. Tricks, programs and props share one store and one checkout.
- A path for every level. New students can start with a single trick and move up through the programs.
- Ready for launch offers. Discount codes and featured programs can be promoted right from the homepage.

Gallery
More From the Project
The landing page

Their courses, on the site






On mobile

Overview
Magic depends on presentation, and so does selling it online. VK Magic’s website gives the academy the stage it deserves.
