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Contract models

Fixed price vs time and materials: which contract fits your project?

The pricing model decides who carries the risk when the plan turns out to be wrong. Pick it on purpose, before you compare quotes.

In short

Fixed price suits projects with a clear scope: you know the pages, features and deliverables up front, and the supplier carries the cost risk. Time and materials suits work that is still being discovered, because you pay for effort as it happens and keep control of direction. Many good contracts combine both: a fixed first phase, then capped hours.

How each model works

In a fixed price contract, the supplier quotes one price for a written scope. If the work takes longer than expected, the supplier absorbs the cost. If you ask for something outside the scope, a change request is raised and priced.

In time and materials, you pay for the hours worked at agreed rates, plus any expenses such as paid licenses. The supplier reports hours, and you decide what to work on next. The final cost is not known on day one.

A third model, the retainer, gives you a block of hours or a defined service each month. It suits ongoing work such as maintenance more than building something new.

Side-by-side comparison

QuestionFixed priceTime and materials
Who carries the cost riskMostly the supplierMostly you
Who carries the scope riskYou, through change requestsYou, through steering the work
Budget certaintyHigh, if the scope holdsLow to medium; managed with caps and reports
FlexibilityLow. Changes need paperworkHigh. Priorities can change weekly
Supplier incentiveFinish within the scopeBill for hours, so you need transparency
Your effortHeavy before the work, lighter duringSteady throughout; you must review and decide
Typical fitWebsites, landing pages, stores, defined integrationsProduct discovery, research, evolving apps, AI experiments

A test for choosing: the uncertainty score

Answer five questions about your project. Score 1 for yes and 0 for no.

  • Can you list every page or screen the first release needs?
  • Do you have the content, brand assets and decisions ready?
  • Is the technology well known, with few unknown integrations?
  • Is one person with authority able to approve work within two working days?
  • Is the deadline tied to a fixed date such as a launch or event?
ScoreRecommended model
4 or 5Fixed price
2 or 3Fixed price for a discovery phase, then a fixed or capped second phase
0 or 1Time and materials with a weekly cap and demo every sprint

A brochure site with approved copy scores a 5. An app idea with unproven features, an unfamiliar API and no content scores a 1.

A worked example: scope change under each model

Take a 40-page site with a quote-request form. Partway through, the owner decides to add a product finder. Here is how the same change plays out.

StepFixed priceTime and materials
Request arrivesSupplier writes a change request with effort and date impactSupplier estimates hours and you approve or decline
DecisionYou accept the new price, defer it, or swap it for another featureYou reprioritize the backlog; the total grows or something drops out
Result if you approveTotal price rises by the agreed amount; end date movesBilled hours rise; the cap needs raising or other work shrinks
Result if you declineNothing changesNothing changes

The paperwork is different, but the principle is the same: more scope means more cost or more time. Reject any supplier who says a fixed price means unlimited changes.

Contract rules by market

Clients in the USA, UK, EU and Australia usually sign a master services agreement and a statement of work per project. Whatever the model, check these points. They are prompts for your own legal adviser.

  • Payment milestones. Tie fixed price payments to delivered work, not dates alone. For hourly work, agree invoice frequency and a payment term.
  • Tax. VAT in the UK and EU and GST in Australia may apply to services from an overseas supplier, and the treatment differs. Ask your accountant how the invoice should be issued.
  • Data protection. If the supplier will touch personal data, the contract needs processing terms that meet GDPR or the UK GDPR, and your privacy law elsewhere.
  • Ownership. Code, designs and content should transfer to you on payment. Say so in the contract.
  • Acceptance. Define what accepted means: a checklist, a test period, and how defects are handled.
  • Exit. State how either side can end the work, and how materials and credentials are returned.

How we usually quote

Our default is a fixed quote after a short call, based on a written scope. If the scope cannot be written yet, we say so and propose a small fixed discovery step first. That produces the scope that the larger quote needs, and you decide afterwards whether to continue with us or take the plan elsewhere. Read more about MVP development and web app development if your project is a product rather than a site.

For a view of what web and AI projects cost in the market, see our website cost guide. To discuss the right model for your project, contact us.

Updated 30 October 2026

Questions, answered

Is fixed price cheaper than time and materials?
Not always. A fixed price includes a margin for the supplier's risk. Time and materials can cost less if the scope turns out smaller, or more if it grows. Compare on certainty as well as price.
Can I switch from fixed price to time and materials mid-project?
Yes, if both sides agree in writing. It often happens after a fixed discovery phase, when the remaining work is clearer to estimate in sprints.
How do I stop hours running away in time and materials?
Set a weekly or monthly cap, require a short report of hours by task, and review a working demo every one or two weeks. Pause when the cap is reached and decide together.
What if the supplier underestimates a fixed price project?
That is the supplier's risk, as long as the scope did not change. A fair supplier will not cut quality to protect a margin, so check progress with demos, not only with status messages.
Which model is better for AI projects?
AI work often has uncertain results early on, so a fixed proof of concept followed by time and materials or a capped build is common. Fix the success test for the proof of concept in advance.

Want a quote you can trust?

Send us your scope or your rough idea and we will tell you which pricing model fits.